Archive
Browse the complete archive of 23 posts.
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Case study in progress
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Experiencing a black screen in your rewarded video ads? A bug affecting in-stream creatives spiked in July 2025, disrupting ad delivery and user rewards. Learn what’s causing it, how to fix it in Google Ad Manager
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Google’s Offerwall, available through AdSense and Ad Manager, is starting to appear more frequently across user experiences on the open web. The most important thing to understand is its potential to unlock access to rewarded demand for a broader range of publishers. But is it truly optimal? Doesn’t
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The Challenge: Falling Ad Revenues for Recipe Publishers Let’s be honest. Traditional display ads aren’t what they used to be. After a short-lived COVID-era boom, publishers are now dealing with shrinking demand for banner ads, declining ad performance, and shorter attention spans driven by platforms like TikTok, YouTube,
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As we move through 2025, more web publishers are starting to take a serious look at AdSense Offerwall, a feature that began gaining traction in late 2024.
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How to Use the Locker Selector (HTML Element Locator) Plugin 1. Install the Chrome plugin. 2. Run the plugin by clicking on Enable. 3. Hover over the element you wish to lock with a short ad. 4. Click on the element. 5. Copy its unique identifier. 6. Go to the